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Integrating AR, VR and Experiential Content into AV Projects
As audiences demand more engaging and interactive experiences, immersive technologies like AR, VR and projection mapping are transforming AV projects across events, training and brand activations. This session explores how creative teams and AV integrators can blend cutting edge content with AV infrastructure to deliver storytelling that captivates audiences, enhances learning, and elevates brand experiences. Panellists will share insights on practical deployment, design considerations, and emerging trends shaping the future of immersive AV.